Biblioteca Univ. Surcolombiana

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Marketing : decisiones y conceptos básicos / William M. Pride, O. C. Ferrel ; Tr. Julio Coro Pando by Pride, William M. Publication: México : Interamericana, 1982 . 724 p. : il. ; 24 cm. Availability: Items available: Biblioteca Central [658.8 / P945ma] (1),
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Introducción a los negocios en un mundo cambiante / O.C. Ferrell ... (et al) ; Tr. Jorge Luis Blanco y | Correa Magallanes ; Rev. téc. y adaptación Francisco López Herrera   Publication: México : McGraw Hill, 2004 . 540 p. (33) : il. ; 25 cm. + CD ROM Availability: Items available: Biblioteca Central [658.4062 / I61i] (3), Biblioteca Central [658.4062 / I61i] (2),
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Estrategia de Marketing / O. C. Ferrell, Michael D. Hartline ; Tr. Verania de Parres ; Rev. téc. Carlos | Mondragón Liévana by Ferrell, O. C., (Odier Collins) Publication: México : Thomson, 2007 . xx, 628 p. : il., , cuadros, diagramas ; 26 cm. Availability: Items available: Biblioteca Central [658.802 / F382e] (3),
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