Biblioteca Univ. Surcolombiana

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Marketing internacional / Philip R. Cateora ; tr. Lino Santacru Moctezuma, Pablo A. Muñoz Gallegos by Cateora, Philip R. Publication: México : McGraw-Hill/Irwin, 1997 . 864 p. : il. Availability: Items available: Biblioteca Central Book Cart [658.848 / C359m] (2), Biblioteca Central [658.848 / C359m] (1),
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Marketing internacional / Philip R. Cateora, Mary C. Gilly, John I. Graham ; Tr. Luis Héctor Esqueda | Huerta, Claudia Fuentes Zárate ; Rev. téc. María Andrea Trujillo León, Gerardo Luévano | Rodríguez by Cateora, Philip R. Publication: México : McGraw Hill, 2010 . xxxii, 712 p. : ilustrado ; 27 cm. Availability: Items available: Biblioteca Central [658.848 / C358m] (1),
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