000 | 02355cam a2200445 i 4500 | ||
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001 | GVRL04SA | ||
003 | MiFhGG | ||
005 | 20180221201225.0 | ||
006 | m o d | ||
007 | cr un ---uuuua | ||
008 | 170412t20172017nyua ob 001 0 eng d | ||
020 |
_a9780814438015 _q(hardcover) |
||
020 |
_a9780814438022 _q(electronic book) |
||
035 | _a(OCoLC)993879246 | ||
040 |
_aMiFhGG _beng _cMiFhGG _erda _epn |
||
050 | 4 |
_aHD30.3 _b.C47 2017 |
|
082 | 0 | 0 |
_a658.4/5 _223 |
100 | 1 |
_aChoy, Esther K., _eauthor. |
|
245 | 1 | 0 |
_aLet the story do the work : _bthe art of storytelling for business success / _cEsther K. Choy. |
264 | 1 |
_aNew York : _bAMACOM, American Management Association, _c[2017] |
|
264 | 4 | _c©2017 | |
300 |
_a1 online resource (xxv, 231 pages) : _billustrations |
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336 |
_atext _btxt _2rdacontent |
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337 |
_acomputer _bc _2rdamedia |
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338 |
_aonline resource _bcr _2rdacarrier |
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490 | 0 | _aGale virtual reference library | |
504 | _aIncludes bibliographical references and index. | ||
505 | 0 | _aMaster the principle elements of storytelling -- The five basic plots in business communication -- Look who's listening -- Telling stories with data -- Making the complex clear -- Combining the power of story and simple visuals -- Collecting stories from everywhere -- Using your own story to build credibility and connection -- Successful networking starts with a good story hook -- Selling the social impact of nonprofit organizations with story -- Case study : the healthcare industry. | |
520 | _aThis book shows you how to mine your experience for simple narratives that convey who you are, what you want to achieve, and why others should care. | ||
588 | _aDescription based on print version record. | ||
650 | 0 | _aBusiness communication. | |
650 | 0 | _aStorytelling. | |
650 | 0 | _aSuccess in business. | |
710 | 2 | _aGale (Firm) | |
773 | 0 |
_042268 _966644 _oBD_GALE _tGale |
|
776 | 0 | 8 |
_iPrint version: _tLet the story do the work. _dNew York, NY : Amacom, [2017] _z9780814438015 _w(DLC) 2017002502 |
856 | 4 | 0 |
_uhttps://www.usco.edu.co/biblioteca/Redirect?link=https://ezproxy.usco.edu.co/login?url=http://link.galegroup.com/apps/pub/04SA/GVRL?sid=gale_marc&u=usco&tipo=F&acceso=P&nombre=Galegroup _zAquí puedes acceder a este libro en forma virtual |
912 | _a04SA | ||
942 |
_cBD _h658.45 |
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999 |
_c42454 _d42454 |